Religion Becoming Mainstream?

I was reading USA today yesterday and came across this story about Starbucks putting qoutes on their cups and one of them being a God focused qoute copied here:
"You are not an accident. Your parents may not have planned you, but God did. He wanted you alive and created you for a purpose. Focusing on yourself will never reveal your real purpose. You were made by God and for God, and until you understand that, life will never make sense. Only in God do we discover our origin, our identity, our meaning, our purpose, our significance and our destiny."- The Rev. Rick Warren for Starbucks
Being a big coffee drinker and Christian I'll say that I'm a fan.

Here's the link to the story for your reading pleasure.
http://www.usatoday.com/news/religion/2005-10-19-starbucks-quote_x.htm

Feel free to post your thoughts on the article.